Successfully sell more wine!
Recognize trends & increase sales:
The unique database service Verivinum enables you to conduct virtual store checks, competitor monitoring and assortment analysis for wine and sparkling wine products.
- Over 25,000 samples, updated weekly
- Search functions as simple as Google!
- Keeping an eye on the competition
- Easily identify current trends
- Stay up to date
What Verivinum can do
Contains weekly updated articles of all German discounters
Verivinum contains all assortment and promotional articles of all German discounters and is updated weekly by our sales force personally on site in the store. The product history goes back to 2017 and includes up to 45 product features.
Focus on wine and wine-based articles
Verivinum contains wine and all beverages made from wine or with wine: Sparkling and semi-sparkling wines, wine-based drinks and cocktails, non-alcoholic wines and fruit wines. Verivinum supports approximately 30 product types, over 60 product subtypes and a variety of product characteristics.
Precise detailed knowledge and high-resolution photos
Verivinum contains all legally and sales-relevant product features for each product. It also includes photos, a history and, for many products, HD photos. The HD photos also contain a standardized colour chart for the exact determination of colours as well as the weight of the article.
Search like with Google
Find out everything about a product: simply enter a term and Verivinum does the rest. Search through over 25,000 entries, thousands of products and a large variety of product characteristics!
From experts for experts
The system offers comprehensive expertise for wine professionals and can be used in marketing, sales and business development.
Powerful filters
Use the numerous ready-made filters to quickly and easily obtain the product characteristics, you need for your successful marketing.
Your benefits with Verivinum
Find the gap in the shelf
Easily create your own GAP analyses using our Big Data tools.
Identify trends earlier
Identify new trends at first glance and never miss opportunities again.
Keep overview
Survey the market and find your very own market niche.
Stay up to date
You get immediate access to all market innovations and are guaranteed not to miss any opportunities.
Sales arguments
Replace your gut feeling with independent, impressive facts.
Avoid duplicates
No longer offer a product that already exists on the market: Do the digital market check and save valuable time.
For whom is Verivinum?
Producers
Verivinum provides all market and product information for active and targeted growth. Find sales arguments, the right positioning for your product and always have an eye on the market.
Wine trading company & Wholesale
Find the right products for your customers with the help of Verivinum’s market analyses. Work efficiently on your offers and presentations by using our research tool and virtually explore the supermarket.
Retail
Gain valuable insights into the wine world and use them to further develop your product ranges. Manage your product groups with the help of Verivinum, the perfect complement to your existing market research.
Curious? Convince yourself by trying out the demo!
"Verivinum enables me to systematically identify market gaps based on data. This makes our offers and concepts much more targeted, so we waste fewer resources on ideas with little market potential."
"Verivinum specializes in an area that would otherwise remain closed. Accurate and up-to-date information, competently prepared and explained - within the framework of this cooperation, we were able to gain a great deal of knowledge for ourselves."
"We were able to open up a new sales channel with the help of Verivinum - we not only increased our sales significantly, but now also spread our risk over several channels."
Curious? Play with the demoversion!
We have developed Verivinum
Volker Kettenbach
Managing Director
Dipl. Wirtsch.-Inform. (TU Darmstadt)
As Dipl. Wirtsch.-Inform. (TU Darmstadt) (Diploma in Business Informatics) and an entrepreneur in the Internet business, Volker has many years of experience with technical solutions.
Jasmin Kettenbach
Senior Partner
Dipl. Ing. (HS Geisenheim)
Jasmin has over 25 years of experience in category management for wine and sparking wine for the Aldi Group at Mack und Schühle AG, Owen/Teck and others.
The sales and marketing team
We take care of you!
The "Data-Team"
We ensure on a daily basis that all necessary data is available in the desired quantity and quality.
The "Software-Team"
We work every day to ensure that the software systems process all data as required.
The best expertise from science, law and industry
Dr. Hans Eichele
rohwedder | partner
Lawyer for wine & food law
More than 20 years of professional experience including several contributions to the 'Commentary on Wine Law' by Prof. Koch make Dr. Hans Eichele one of the most distinguished experts for wine law in Germany.
Prof. Dr. Simone Loose
Geisenheim University
Professorship for Wine & Beverage Business Administration
Prof. Dr. Simone Loose has held the Chair of Business Administration in the Wine and Beverage Sector since 2015 and heads the Institute of Wine and Beverage Economics. Prof. Simone Loose is the author of numerous scientific articles in the field of wine and food marketing.
Nikolaus Schritz
Reh Kendermann
Managing Director (retired)
With over 30 years of professional experience, more than 25 of which as managing director, Nikolaus Schritz is one of the most experienced managers in the German winery industry.